Facebook to highlight 'trustworthy' publishers in News Feed

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Inc. All rights reserved. This material may not be published broadcast rewritten or redistributed

But he has also asked himself how they could decide which sources of information were reliable, adding he had chose to ask users themselves.

David Chavern, head of industry group News Media Alliance, said in a statement, "For some time, we have argued that Facebook should give priority to news from trusted sources". If they do, we will ask if they trust it. The change - which will rely on surveys of Facebook users - will roll out Monday.

The company cast the change as part of a refocus on "community" - prioritizing social interactions and relationships - while acknowledging it would likely result in people spending less time on the platform.

The CEO of the company, Mark Zuckerberg, took to the social networking site and said there is too much sensationalism which needed to be curbed. "Social media enables people to spread information faster than ever before, and if we don't specifically tackle these problems, then we end up amplifying them", he said.

Earlier in the month, Facebook announced its plans to revamp content that appears on a user's News Feed, in a bid to make social media interactions more meaningful and relevant.

He said a "trusted and representative sample" of Facebook's users in the U.S. would provide the input for ranking news sources as far as trust was concerned. After this change, we expect news to make up roughly 4% of News Feed - down from roughly 5% today.

Facebook has announced it will prioritise news sources deemed to be more trustworthy on its News Feed.


Facebook was sharply criticized in the aftermath of the 2016 presidential election for helping creators of false news quickly and cheaply expand their reach, confusing voters.

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"This is an interesting and tricky thing for us to pursue because I don't think we can decide what sources of news are trusted and what are not trusted, the same way I don't think we can't decide what is true and what is not", Mosseri said, cited by the Wall Street Journal.

"Policing this is going to be a nightmare for Facebook and publishers are going to go batty trying to game it", Jessica Lessin, founder and editor-in-chief of the technology news service The Information, .

Neil Patel, publisher of conservative site Daily Caller, stated that, "For a company that wields this much power to make these kind of decisions with zero transparency really scares me", cited by the New York Times.

In his post, Zuckerberg detailed why he is relying on using the judgement of the Facebook community.

Zuckerberg also said, "We could try to make that decision ourselves, but that's not something we're comfortable with".

"We will now ask users if they know a source that is publishing information. Or we could ask you - the community - and have your feedback determine the ranking".

To do so, he said, Facebook made a decision to rely on member surveys as the most "objective" way to rank trust in news sources.

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