You can pre-order the Fitbit Versa from today around the world, but it won't be on shop shelves (virtual or physical) until some point in April. Jonah Becker, VP of design, told Wareable that the company sees the Ionic's angular design as the basis for a "performance" set of products while the Versa's softer, more human design is the basis for more mass-appeal products that can appeal to both women and men.
Fitbit is looking to rectify this with its second smartwatch.
It's taken two years and three cracks at it, but it looks like Fitbit may have finally produced a smartwatch product that's worthy of consideration. This is created to become more personalised over time, sending reminders and providing insights based on your previous data (coming later in 2018). The bands are also swappable, so parents can pick up larger sizes as their wrists grow. The peach variant which also comes with a rose gold aluminum case will cost you Rs 21,999.
The special editions of the Versa have NFC capabilities for Fitbit Pay in the United States, but all Versa models sold in Asia will be able to use Fitbit Pay. Bands options include varying colors of silicone, leather, cloth, and stainless steel.
In common with other Fitbit wearables in the range, there's plenty of opportunity to customise your device. These straps will only be available with the special edition and not sold separately. On-screen workouts are able to guide you through your routines, and there's automatic sleep tracking built-in.
While the heart rate sensors are identical to the Ionic, you don't get built-in Global Positioning System with the Versa, so you'll need to have it paired to your phone if you do want to track your outdoor workouts. United States or Australian pricing has yet to be confirmed, so that may be a bit different when we hear from Fitbit. The Fitbit Versa is not meant for buyers wanting to ditch their smartphone while running or engaging in some other workout session. Like the Ionic, it features 24/7 heart rate tracking, NFC payments, sleep tracking and on-device music.
As mentioned, Fitbit wants the Versa to appeal to a wider audience, and part of that audience is female.
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The biggest addition to Fitbit's software is the introduction is "female health tracking", allowing you to track your menstrual cycle, and see how it connects to your overall health.
So now you'll be able to record your menstrual cycle. That's why Fitbit is rolling out female health-tracking features. If the kid has a phone, the Ace will also display call notifications.
For instance, it could recommend more sleep in the coming week because a bad period is on the way, or suggest easier ways to exercise if you're feeling too exhausted. It's a small but helpful tweak. You can store up to 90 apps on the device, which should be a sufficient capacity for most users. Those numbers are a little misleading for United Kingdom users, where none of the major high-street banks now support the payment platform. "Ionic was just a first step".
Fitbit will fold data about your cycle into the watch's Today app. Hopefully that bodes well for the future of Fitbit OS - but right now, support is lacking. Maybe its best feature is its four-day battery life, which is huge. The rounded corners make it visually similar to an Apple Watch.
When the Ionic first arrived, we described FitbitOS as offering "smartwatch scaffolding" - but with version 2.0 on the Versa, it's definitely starting to look more like the finished article. If that claim holds true, it would make the Versa an attractive option.
What's different is that the Versa will feature more personalized insights.
We'll put the battery through its paces when we get the Versa on our wrists for the full review.