Google has introduced Plus Codes for Maps which is a simple location-based digital addressing system and can be used for a wide variety of reasons including sending the venue of an event, guiding emergency services to afflicted locations etc.
This system is based on dividing the geographical surface of the Earth into tiny "tiled areas", attributing a unique code to each of them. This code simply comprises a "6-character + City" format that can be generated, shared and searched by anyone. All you need to do copy the Plus Code and enter the same in the Google Maps Search Bar. This open source solution can be incorporated into any app featuring location services.
"Using plus codes to locate friends at the beach is one example, but these codes become extremely helpful in places with high population density but poor data accuracy or coverage, or those that lack a specific addressing system altogether", writes Rasto Sramek, Software Engineer, Google Maps.
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The brand has introduced plus codes, a new way find addresses and addition of voice navigation in six new Indian languages. Google has rolled out two new features to ease your search! Maps in India has supported Plus codes for some months now, and these will now be reflected in addresses and businesses as well. Users will also get points for each successful submission. While Google Maps in itself has been a disruptor in thousands of industries, Google Plus Codes is going to be the next great thing that changes how people navigate in the developing world.
Smart Address Search is the next innovative approach as a solution in counter to challenges on finding complicated addresses in the country. While some addresses are well-defined by street names and house numbers that are easy to find, others can be long-winded and hard to locate. If a user is unaware of the exact address and Maps does not understand the address precisely but he or she knows about the nearby landmarks or locality, "Smart Address Search" would use all the pieces of the information provided in the address and user could best identify the area.
Suren Ruhela, Director of Google Maps, wrote in his blog: "India continues to inspire us, and pushes us to reimagine what Maps can do for people". "And we are just getting started as we continue to build features and expand our partnerships to make the Google Maps experience more comprehensive, accurate, and reliable for our users", said product lead, Google Maps Next Billion Users, Krish Vitaldevara.