But remember, Apple used LCD screens up until last year's iPhone X, so longtime fans shouldn't feel the need to rebel. The new range now comes with a fullscreen display and FaceID as standard - this was introduced by the trendsetting iPhone X previous year.
Apple announced that it would no longer include a dongle, free of charge, with the purchase of a new iPhone.
The cheapest iPhone is now the iPhone 7, which starts at $US449.
Watch live streaming video of Hurricane Florence rolling into North Carolina
If the storm makes landfall as a Category 2, these winds will be damaging, sustained at up to 160km/h or so with higher gusts. Usually when a storm approaches the coast, forecasters can tell with ever-increasing accuracy who will get walloped.
While discussing the new health-related features in the Apple Watch Series 4 with The Washington Post in the Steve Jobs Theater at Apple's headquarters following yesterday's big event, Apple's chief designer Jony Ive said, "Every bone in my body tells me this is very significant".
With these changes astir, now might be the ideal time to pick up a discontinued iPhone before it falls out of circulation, especially if you're after a model with a headphone jack. Models ranging from the iPhone SE to the iPhone X will see a price hike, going from $29 up to $49 for all models but the iPhone X, which will go up to $69. It's a more affordable version of the XS, and it comes in a number of bright colors. Why pay $999 for the unbelievable screen on the iPhone XS or iPhone XS Max when you could effectively buy the same phone for $100 less? Most surprisingly, despite including only a single wide-angle lens, Apple has managed to bring Portrait Mode to the iPhone XR by using the A12 ISP and Neural Engine to create depth segmentation maps.
'The iPhone Xs Max price reflects the name.,' one user tweeted.
Both of these factors might explain Apple's thinking. Gareth recons that the lower price will make the iPhone XR the best selling new iPhone revealed this year. "I don't think [discontinuation] will impact its resale value".