Canelo Álvarez, Alex Rodriguez: The biggest sports contracts in history

Floyd Mayweather sent Alvarez to his sole professional defeat in September 2013

Floyd Mayweather sent Alvarez to his sole professional defeat in September 2013

DAZN has former ESPN head, John Skipper at the helm, the company is looking to land other major sports contracts in the very near future.

With the announcement of boxer Canelo Álvarez's record $365 million contract, there has been a renewed focus within the sports industry on the outrageous amounts that the world's top athletes are paid.

The Mexican, who holds the WBA and WBC world middleweight titles, has signed a five-year, 11-fight deal that could be the most lucrative in sports history. "DAZN has the flawless platform to make this dream come true, and with the biggest star in the sport at the helm of this journey, I have no doubts that we will succeed in unimaginable ways".

"There's three fighters that move the needle in boxing, whether it's pay-per-view or subscriptions: that's Anthony Joshua, "Canelo" and "Triple G".

Alvarez's first bout of the deal sees him step up to super-middleweight to face Rocky Fielding on 15 December.

In the post-Floyd Mayweather-Manny Pacquiao era, Alvarez emerged as boxing's biggest star on the pay-per-view fight circuit.

'I think in that first fight, experience beat me as I was very young. The streaming service, which costs $9.99 a month, is looking more and more like a must-have for combat sports fans.

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Alvarez, 28, outpointed middleweight destroyer Gennady Golovkin in their September PPV rematch, which also marked his last bout with HBO after the premium cable network announced it was ceasing boxing coverage after 45 years.

"I was never anxious because I'm very confident in myself", he said. "We are committed to making this sport as accessible as possible and at an affordable price for all the fans".

England's Fielding (27-1, 15 KOs) is largely unknown in the US but brings with him a substantial size advantage as a former light heavyweight.

The DAZN-Golden Boy deal includes a large production element, which places Oscar De La Hoya as Executive Producer of the 12 live fight nights annually.

"This is easily one of the best days in the growing history of Golden Boy Promotions", said De La Hoya, speaking to ESPN.

ESPN reported that Alvarez's fights on DAZN would not be shown on pay-per-view.

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